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In a fast-moving world, companies need to embrace proactive customer service to effectively address consumer needs. They must value customer time, minimise effort and deliver service seamlessly.

Email customer service may not be new, but it remains popular. In fact, it is the most used digital channel and accounts for 13.7% of all interactions - second only to the telephone.

Every organisation should understand the benefits of IoT in customer service, from improving CX and increasing efficiency.

Customer expectations around the contact centre experience are rising continually. Organisations know they need to act - but where to start?




The overall potential of AI within customer service has now been a hot topic for several years – but where does it deliver real benefits and what is the state of AI deployment?

